UK retailer Marks & Spencer’s sustainability statement, 4 May 2007 reads…
Plan A is our five-year, 100-point plan to tackle some of the biggest challenges facing our business and our world. It will see us working with our customers and our suppliers to combat climate change, reduce waste, safeguard natural resources, trade ethically and build a healthier nation. We’re doing this because it’s what you want us to do. It’s also the right thing to do. We’re calling it Plan A because we believe it’s now the only way to do business. There is no Plan B.
I wonder how they are going?
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Filed under: Big picture
[...] norm, and production efficiency will be an industry mantra because consumers will demand it. The Marks & Spencer Plan A will be copied by [...]